Unclaimed brand
During the infancy of alpine sport, Aksel Gresvig helped shape its future. A hundred years later, his legacy is reborn as a luxury skiwear house, blending tailored heritage with forward performance.
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Hex Code
Color name
RGB
HSL
CMYK
#374151
Oxford Blue
55, 65, 81
217, 19, 27
32, 20, 0, 68
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Aksel Gresvig is a luxury skiwear brand rooted in the history of alpine sport. Inspired by Norwegian pioneer Aksel Gresvig, who helped shape the early development of skiing, the house reimagines a century-old legacy through tailored design and modern performance. Its collections serve women and men, bringing a heritage influence to clothing made for the slopes and beyond.
The range includes ski jackets and pants, with styles such as belted jackets, softshell pants and wool ski pieces. Customers can also shop sweaters, half-zip jumpers, boiled-wool crew jumpers and pants, as well as accessories. Baselayer tops and bottoms round out the apparel offering. The featured products combine considered silhouettes with materials and details suited to a contemporary skiwear wardrobe.
Aksel Gresvig presents its inaugural Autumn/Winter 2025 campaign, “Revisiting the Giants,” and invites visitors to explore the brand’s legacy. The company sells directly through its online store, which offers international country and currency options. Its customer services include free shipping, free exchanges, and support for returns and exchanges.
Brand industry
Luxury
Company type
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Year founded
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Company size
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Technical alpine ski apparel
Tailored ski jackets
Wool ski pants
Scandinavian skiwear design
How do I download the Aksel Gresvig logo?
The Aksel Gresvig logo comes in two versions: a logo and an icon. Download as SVG, transparent PNG or JPEG.
What does Aksel Gresvig's branding look like?
The Aksel Gresvig wordmark is a clean, uppercase sans-serif name, paired in the anniversary story with an oversized, flowing A.G. monogram that evokes a signature. Its visual language is restrained and editorial, using muted alpine neutrals with white, charcoal, and deep blue accents, spacious layouts, refined geometric lettering, and landscape-led imagery that lets tailored technical garments sit naturally within the mountain setting.
What are Aksel Gresvig's brand colors?
The Aksel Gresvig color palette uses the hex codes #374151 and #FFFFFF.
The Aksel Gresvig name, logos and brand assets are trademarks of Aksel Gresvig and its affiliates. Brandfetch isn't affiliated with or endorsed by Aksel Gresvig. Their use is subject to Aksel Gresvig's brand guidelines.
