Its store and online shop focus on running, outdoor activities, skiing, and yoga and fitness. Customers can browse running shoes, clothing and accessories; outdoor footwear, apparel, packs and trekking equipment; ski clothing, boots, helmets, goggles and avalanche gear; and fitness and yoga essentials.

Beyond retail, aktivsport offers expert services in person, including running analysis, orthopaedic insoles made to measure and available on prescription, ski boot fitting and custom ski boot manufacture, ski servicing, and ski rental. The retailer also provides appointments, gift vouchers, a customer bonus system, and a 360-degree virtual store tour. Its specialist team supports customers in choosing equipment for their activities, with services designed around individual needs. The website highlights products from a range of brands and features seasonal selections across its sporting categories. The shop is open Tuesday to Friday from 10:00 a.m. to 6:30 p.m. and Saturday from 10:00 a.m. to 3:00 p.m.; it is closed on Mondays.