Álafoss is a historic brand that has played a significant role in Iceland's wool industry since its establishment in 1896. The original factory building has been transformed into the Álafoss wool store, located in the beautiful Álafosskvos in Mosfellsbær. Here, you can experience the rich history of the Icelandic wool industry and explore a collection of old knitting machinery and photographs from the early days.

Álafoss wool store offers a wide range of high-quality and authentic Icelandic wool products. Hand-knitted in Iceland with locally sourced wool, their selection includes traditional Icelandic wool sweaters, marked with the knitters' names to ensure authenticity. You can also find other wool apparel, accessories, Álafoss wool blankets, and a variety of Icelandic art, design, and souvenirs at a fair price.

In addition to their main store in Mosfellsbær, Álafoss also has a smaller store in Reykjavík. Both stores provide a cozy and laid-back atmosphere, earning them a reputation for their excellent customer service. The main store is particularly known as a 'Knitting Paradise,' offering a diverse range of Icelandic yarns such as lopi, léttlopi, plötulopi, and einband, along with knitting kits, pattern books, and other supplies.

Whether you visit the main store or the city center location, you'll have the opportunity to enjoy tax-free shopping for tourists. The Álafoss wool store is not only a shopping destination but a place where you can delve into the history of Icelandic wool and bring a piece of Iceland's warmth and craftsmanship back home with you.