ALALELA — House of Scent & Art de Vivre.
@alalela.com
ALALELA is a Brussels House of Scent & Art de Vivre: luxury scented candles, reed diffusers and artisanal home perfumes crafted in the spirit of slow perfumery. Rooted in Africa, in dialogue with Grasse.
ALALELA — House of Scent & Art de Vivre.'s Company Logos


ALALELA — House of Scent & Art de Vivre.'s Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#F37021
Tango
243, 112, 33
23, 90, 54
0, 54, 86, 5
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#796451
Roman Coffee
121, 100, 81
29, 20, 40
0, 17, 33, 53
About ALALELA — House of Scent & Art de Vivre.
ALALELA is a brand that embraces the power of nature to create fragrances that capture the essence of African heritage. Founded by Julie, ALALELA is a symbol of resilience, creativity, and profound connection to the land. The brand was born during the challenging circumstances of the Covid-19 pandemic when Julie reflected on the importance of feeling safe and comfortable at home.
Inspired by her father and the cultural heritage of Zaire, Julie's commitment to eco-living and sustainable lifestyles drove her vision for ALALELA. The brand not only empowers African women but also inspires them to follow their dreams and embrace their unique journeys. ALALELA offers a range of products including scented candles, reed diffusers, soaps, and home fragrances, all created with a dedication to craftsmanship and the use of Parfums de Grasse.
With ALALELA, you can experience the timeless luxury scents that embody elegance and distinction, adding an unforgettable sensory memory to your home
Company type
Privately Held
Year founded
2021
Company size
2-10 employees
