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Hex Code
Color name
RGB
HSL
CMYK
#2ABBE8
Picton Blue
42, 187, 232
194, 81, 54
82, 19, 0, 9
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#04026B
Navy Blue
4, 2, 107
241, 96, 21
96, 98, 0, 58
**Brand Description: Lazada Group**
Founded in 2012, Lazada Group is Southeast Asia’s premier eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. A subsidiary of Alibaba Group since 2016, Lazada connects a broad customer base through cutting-edge technology, robust logistics, and secure payment solutions. The brand stands out with its extensive product range, featuring over 32,000 top local and international brands accessible via its LazMall, which ensures product authenticity and speedy delivery.
Lazada Marketplace allows retailers to reach millions of potential customers, providing essential support services such as secure payments and marketing analytics across diverse categories—including health & beauty, fashion, and home appliances. Additionally, its cross-border initiative brings a global selection to Southeast Asia, enabling local brands to access international markets seamlessly. With a vision to serve 300 million customers by 2030, Lazada Group is redefining retail in the region while maintaining a strong commitment to customer experience and satisfaction.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.