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Hex Code
Color name
RGB
HSL
CMYK
#BE59C0
Amethyst
190, 89, 192
299, 45, 55
1, 54, 0, 25
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating across six key markets: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the regional flagship of Alibaba Group, Lazada leverages advanced technology, extensive logistics networks, and innovative payment solutions to foster seamless connections between consumers and a vast array of brands and sellers.
With the aim of serving 300 million customers by 2030, Lazada offers a diverse range of services through its flagship LazMall, featuring over 32,000 reputable brands with promises of product authenticity and swift delivery. Additionally, Lazada Marketplace empowers local retailers to tap into millions of consumers while providing robust support and marketing analytics. The platform also embraces cross-border commerce, introducing Southeast Asian shoppers to international brands. Underpinned by cutting-edge technology and secure payment options, Lazada is redefining the retail experience, making it a trusted destination for both shopping and entertainment in the region.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada brand color has the hex code #BE59C0.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.