Money Robot is an SEO software brand offering tools and resources to help website owners and marketers build links, analyze backlinks, and improve organic visibility. Its website promotes backlink checking as a way to discover referring websites, review link profiles, and identify opportunities to strengthen a site’s authority. Visitors can enter a website and keywords to start a link-building process, or submit a domain to check its backlinks.

The site also provides an extensive educational guide explaining how backlink analysis works and what to consider when evaluating links, including referring domains, anchor text, link types, authority metrics, and link status. It discusses competitive comparisons and exporting reports as useful parts of an SEO workflow. Money Robot presents its software as a way to support link building and organic traffic growth, and offers free-start access, account login, pricing information, and customer testimonials.

The site states that its software has more than one million customers