Alpateam is a brand that focuses on promoting healthy interpersonal relationships, particularly addressing the issue of bullying and cyberbullying. Founded by two individuals, Filip Špinka and Štěpán Hartl, they recognized that these topics are often overlooked and considered taboo. Schools often shy away from confronting these problems, leading to cases being swept under the rug. Moreover, there is a lack of emphasis on well-being in schools.

To combat this, Alpateam conducts interviews with well-known personalities to raise awareness about bullying and cyberbullying. They organize public debates and encourage victims to speak up while motivating bystanders to take action. They also manage an Instagram account where victims can share their experiences. Alpateam leverages peer-to-peer interactions to provide support and guidance, allowing individuals to connect with others who have faced similar challenges.

In addition, Alpateam has produced an educational film that explores various forms of bullying, supported by a methodology for schools. They have also collaborated with David Kraus and the band 3045 Mám tě rád Maruško to create a motivational song dedicated to victims of bullying.

Alpateam's mission is to foster better interpersonal relationships in society and create a safe environment for everyone. They are dedicated to breaking the silence around bullying and helping victims find their voice.