Alubri is a women’s intimate-care brand focused on hormone-free, science-backed products for vaginal and vulvar dryness, irritation, and everyday wellness. Co-founded by Dr. Nicole Kerner, a menopause specialist and board-certified OB/GYN, the brand aims to address gaps in vaginal health care with practical formulations and accessible education.

Its product range includes Vaginal Moisturizing Gel, Intimate Serum, Calming Cream, Vulva Balm, and bundled Vaginal Wellness and Rejuvenate and Restore kits. Products are designed to support hydration, comfort, and skin care; the moisturizing gel offers up to 72 hours of hydration and contains hyaluronic acid, while the water-based serum provides intimate moisture and the calming cream is formulated with hydrocortisone to relieve itching and irritation. Alubri describes its products as fragrance-free, hormone-free, gynecologist- and dermatologist-tested, hypoallergenic, and suitable for sensitive skin.

In addition to selling online and through select Walmart and Target locations, Alubri provides educational resources on vaginal health, menopause, and intimate care, along with information and trial kits for health care practitioners.