

Hex Code
Color name
RGB
HSL
CMYK
#3D2D8B
Minsk
61, 45, 139
250, 51, 36
56, 68, 0, 45
#1C0D64
Violent Violet
28, 13, 100
250, 77, 22
72, 87, 0, 61
#C8727E
Contessa
200, 114, 126
352, 44, 62
0, 43, 37, 22
American Financial Services is a financial services firm based in Brookfield, Wisconsin, serving individuals and families with guidance tailored to their circumstances and goals. The firm emphasizes independent, straightforward advice and a data-driven process: assessing a client’s situation, developing an individualized plan, and managing ongoing financial needs. Its areas of focus include retirement, estate, investment, insurance, and tax planning, along with financial topics related to money and lifestyle. The firm aims to simplify complex decisions and help clients understand the strategies and resources available to them.
American Financial Services also provides educational resources, including a learning center, articles, videos, calculators, a glossary, and tax information. Clients can receive a weekly email newsletter with market insights, relevant updates, and notices about business news and events. The firm hosts client events to share information, discuss timely topics, and connect with the families it serves. Its Brookfield office includes a team responsible for leadership, office management, supervision, and client services.
Brand industry
Finance
Company type
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Year founded
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How do I download the American Financial logo?
The American Financial logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are American Financial's brand colors?
The American Financial color palette uses the hex codes #3D2D8B, #1C0D64 and #C8727E.
The American Financial name, logos and brand assets are trademarks of American Financial and its affiliates. Brandfetch isn't affiliated with or endorsed by American Financial. Their use is subject to American Financial's brand guidelines.