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Hex Code
Color name
RGB
HSL
CMYK
#F44336
Pomegranate
244, 67, 54
4, 90, 58
0, 73, 78, 4
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#7D1C00
Cedar Wood Finish
125, 28, 0
13, 100, 25
0, 78, 100, 51
Lazada Group, founded in 2012, is Southeast Asia’s leading eCommerce platform, seamlessly connecting consumers and brands across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a flagship of the Alibaba Group since 2016, Lazada leverages cutting-edge technology, advanced logistics, and secure payment solutions to redefine shopping experiences.
The platform features LazMall, Southeast Asia's largest virtual mall, offering over 32,000 reputable international and local brands with a commitment to 100% product authenticity and fast delivery. Lazada Marketplace enables retailers to tap into millions of customers, providing robust support and marketing tools across 18 categories, from health and beauty to home appliances.
In addition, Lazada’s cross-border initiatives connect regional consumers with global brands, facilitating swift transactions made possible by Alibaba’s extensive logistics network. With ambitious plans to serve 300 million customers by 2030, Lazada continues to set the standard for innovative and reliable online shopping in the region.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #F44336, #EB6E48 and #7D1C00.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
