Angling Direct is the largest online fishing tackle shop in the United Kingdom, offering a wide range of products and services for all types of anglers. With a great selection of fishing rods, fishing reels, and various fishing equipment, they cater to Carp, Coarse, Match, Fly, Sea, Predator, and Specialist fishing. Angling Direct proudly stocks gear from top brands like Daiwa, Shimano, Hardy, Greys, Chub, and many more.

Originally founded by Martyn Page over 30 years ago, Angling Direct was born out of a desire to provide better service and a wider range of products than what was available in local tackle stores. Today, they have grown to over 40 fishing tackle shops across the UK, all offering a comprehensive range of tackle for different fishing disciplines. In addition, they have expanded into Europe with their European distribution center in Venlo, Netherlands.

Angling Direct's mission is to Get Everyone Fishing! They are committed to inspiring anglers of all levels of experience and providing exceptional customer service. Whether you shop online or in-store, their knowledgeable and passionate team is there to help and provide a sense of community. With millions of website visitors and thousands of transactions each week, Angling Direct is the go-to destination for fishing enthusiasts