Animal Liberation
@animal-lib.org.au
Animal Liberation works to permanently improve the lives of all animals through legislation, consumer advocacy, action, and education. We are campaigning to end animal farming and encourage people to be socially conscious consumers and adopt a vegan lifestyle through the plant-based diet recipes we share.
Animal Liberation's Company Logos
Animal Liberation's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#75B1AC
Gulf Stream
117, 177, 172
175, 28, 58
34, 0, 3, 31
#BBBBBB
Silver
187, 187, 187
0, 0, 73
0, 0, 0, 27
#4F4F4F
Emperor
79, 79, 79
0, 0, 31
0, 0, 0, 69
About Animal Liberation
Animal Liberation is a dedicated organization committed to creating a compassionate world for all animals through education, advocacy, and legislative change. Founded in 1976 by Christine Townend, inspired by the philosophies of Professor Peter Singer's book, "Animal Liberation," the group conducts thorough research on animal-related industries and their impacts on wildlife and the environment in Australia.
Offering a free cruelty reporting hotline, Animal Liberation has assisted countless animals over 12 years, allowing concerned citizens to report neglect and cruelty. The brand actively lobbies government and industry to influence policies that protect animals, while fostering awareness through social media, educational talks, and events. Their campaigns cover pressing issues such as banning certain animal abuses, promoting plant-based diets, and improving shelter conditions.
With a mission to empower consumers to make ethical choices, Animal Liberation encourages individuals to participate in petitions and letter campaigns, striving for systemic change in the treatment of animals. Their commitment to transparency is evident in their annual reports, which highlight campaign achievements and financial stewardship.
Brand industry
Business and Consumer Services
Company type
Suggest company type
Year founded
Suggest founded year
Company size
Suggest company size
