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Hex Code
Color name
RGB
HSL
CMYK
#FFB916
My Sin
255, 185, 22
42, 100, 54
0, 27, 91, 0
#5E0000
Rosewood
94, 0, 0
0, 100, 18
0, 100, 100, 63
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, serving six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba, Lazada connects its diverse customer base through its advanced technology, logistics, and payment systems. With aspirations to reach 300 million customers by 2030, Lazada boasts the largest selection of brands and sellers in the region.
The platform features LazMall, a virtual mall that ensures product authenticity and rapid delivery from over 32,000 brands. Meanwhile, Lazada Marketplace empowers retailers with tools to access millions of customers, offering a wide variety of products across 18 categories, from fashion to home appliances. Their cross-border initiatives bridge Southeast Asian consumers with international brands, featuring products in fashion, electronics, and more, all delivered efficiently through a robust logistics network. Furthermore, Lazada prioritizes secure payment solutions to facilitate seamless transactions, making shopping not just a necessity but an enjoyable experience in the digital age.
Brand industry
E-commerce and Shopping
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FFB916, #5E0000 and #EB6E48.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.