Annora Poppe

Annora is a jewelry brand and goldsmith studio founded by designer Annora Poppe, based at Vleesmarkt 2 in Heerenveen, the Netherlands. It creates distinctive, handmade jewelry with a story and a focus on making a positive difference through conscious choices. The collection includes necklaces, pendants, earrings, rings, gemstone pieces, accessories and one-of-a-kind designs. Materials include Fairmined gold and silver, chosen for their more responsible impact on people and nature. The website also highlights a tree planted for every piece of jewelry sold.

Customers can shop ready-made designs or arrange a custom commission, with appointments available to discuss possibilities. Annora offers workshops where participants can make their own jewelry under guidance, including the option for couples to forge their wedding rings together. The site provides practical information such as sizing advice, shipping, returns and frequently asked questions. Through its products and services, Annora combines jewelry design, craftsmanship and an emphasis on ethical materials, inviting customers to choose pieces with personal meaning and a more considered origin.