sOL

Aphic is the digital space of Sol Pandiella-McLeod, a Sydney-based human-centred designer and multidisciplinary artist. Bringing together design, technology and creative practice, Sol shares artwork, ideas and perspectives through a portfolio and a collection of articles. Their artistic work spans traditional oil painting and printmaking, as well as digital art and crypto art, including NFTs. The site features introductions to these practices, exhibition information and a store, offering visitors ways to explore Sol’s creations and artistic activity.

Alongside art, Sol specialises in immersive and emergent digital technologies and applies a human-centred perspective to design. Articles explore topics such as artificial intelligence, customer experience, systems thinking, innovation, accessibility and user experience. Practical writing on facilitation and Gamestorming also reflects an interest in making workshops more engaging and purposeful. Together, the work presents Aphic as a personal creative and professional platform: a place to discover Sol’s art, follow their explorations of design and technology, and learn from their reflections on creating thoughtful experiences for people.