Scalefy is a campaign management platform by Rota Digital, built for media buyers running TikTok Ads at scale. It connects to existing TikTok Business Centers through official OAuth, helping teams manage multiple centers and advertising accounts from one place without replacing their TikTok Ads accounts. Users can create and publish campaigns, ad groups, and creatives in bulk, standardize campaign settings, and monitor performance through customizable dashboards with metrics refreshed every 30 seconds.

The platform also offers bulk appeals for rejected ads or banned accounts, plus automation rules for scaling, pausing, budgets, and CPA by time of day. Its mobile-first tools let users review and adjust campaigns on the go. Scalefy offers Basic, Pro, and Scale subscription plans, with allowances ranging from a few Business Centers and daily campaign limits to unlimited centers, campaigns, and ad accounts.

Higher-tier features include the Scale Wizard, advanced tracking with Conversions API, and a creative library. Users can start without entering a credit card, and subscriptions can be canceled at any time