Apsis

Apsis is a Swedish marketing technology company founded in 2001 and now part of efficy Group. It supports more than 3,600 businesses across the Nordic region and Europe, from small and medium-sized companies to large organisations. Its main product, Apsis One, is an all-in-one marketing platform designed to help teams bring customer data together, personalise communications and automate customer journeys.

Tools include email marketing, marketing automation, SMS, event management, forms, surveys, website tracking, analytics dashboards and an AI assistant for creating content, improving subject lines and testing campaigns. The platform also offers customer segmentation, consent management and integrations with CRM systems such as Lime, Microsoft Dynamics and efficy CRM, as well as thousands of apps through Zapier. Apsis Pro remains available for newsletter and email campaigns.

The company highlights GDPR compliance, ISO certification and EU-based data storage and processing. Apsis also provides professional services, learning resources and customer support, and offers a 14-day free trial of Apsis One without requiring a credit card