AR Generation is a technology company focused on developing augmented reality applications and making AR more accessible for everyday use. Its mission is to offer practical ways to apply augmented reality across areas including education, entertainment, and travel. The company presents its New Layer product as an entry point to the world of AR, enabling users to explore the possibilities of the technology and create their own augmented experiences.

Alongside its app, AR Generation offers an online forum for IT specialists and others interested in developing AR tools. The community is intended to help members discuss ideas, create and test tools, and collaborate on projects according to their interests. Through its product and community, the brand encourages people to explore emerging technologies and contribute to new AR experiences.

AR Generation is operated by AR Generation Sp. z o.o., based in Warsaw, Poland. Its website provides company information, contact details, privacy and usage policies, and an option to subscribe to the company’s newsletter.