The Ariel Owners Motor Cycle Club (AOMCC) is a vibrant community established in 1951 by motorcycle enthusiasts at the iconic Ace Café in London. Known for fostering a global network among enthusiasts, the AOMCC offers a variety of services and activities that cater to members’ interests. The club hosts numerous events and rallies throughout the year, providing a friendly and informal atmosphere for motorcycle lovers. Members receive the monthly magazine, Cheval de Fer, which features technical articles, news, and advertisements for parts and services relevant to Ariel motorcycles.

In addition to social activities, the AOMCC supports members with machine maintenance advice and a spares organization that provides hard-to-find parts for various Ariel models. The club's extensive archives include original factory records and technical documentation dating back over 40 years, and they offer dating certificates based on this information. With branches across the UK and international presence, AOMCC remains dedicated to the preservation and celebration of Ariel motorbikes, valuing both connected and individual members equally.