ARIO Data Networks

Ario provides verified behavioral intelligence that helps businesses make decisions using real, consent-based purchase data. Its platform works with SKU-level records, capturing details such as brand, variant, size, price, and quantity as purchased. This gives teams a view of actual consumer behavior across retailers, rather than relying solely on surveys, estimates, or activity within their own stores. Ario says its verified purchase histories can reveal changes in shopping patterns over time, while its data comes from consenting people with established accounts.

The company offers three products. Ario Link enables customers to share purchase data from other sources; Ario CoreLens helps users explore category questions using verified purchase data; and Ario Verified Audience lets teams conduct research with confirmed buyers. Ario serves customer insights teams, survey and insights platforms, marketing teams, and retail media networks. Its use cases include survey augmentation, competitive conquesting, customer segmentation, personalized marketing, and non-endemic advertising. Through its software, reports, and research content, Ario aims to help organizations connect what consumers say with what they actually buy.