Art by Alef is the exclusive online platform for Alef, a multidisciplinary street artist renowned for his vibrant works displayed on the streets of Tel Aviv, Jerusalem, and Budapest. Alef is committed to "Painting My Own Reality" and invites art enthusiasts to explore his creative journey through various products and services. The brand offers an array of captivating silkscreen prints, including the popular "Spread Love" series, which features editions with augmented reality activations, enhancing the viewing experience. Each design captures Alef’s unique perspective and artistic style.

In addition to art sales, Art by Alef provides immersive experiences through Florentin Street Art Tours, where Alef shares his in-depth knowledge of the local street art scene. These guided tours reveal the cultural narratives behind urban artworks, enriching visitors’ understanding of the city. Alef also opens his rooftop studio for small group visits, allowing guests to engage with his creative process firsthand. Whether through art or experience, Art by Alef inspires a deeper connection with urban culture.