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Hex Code
Color name
RGB
HSL
CMYK
#1A73E8
Royal Blue
26, 115, 232
214, 82, 51
89, 50, 0, 9
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#202124
Shark
32, 33, 36
225, 6, 13
11, 8, 0, 86
**Lazada Group** is Southeast Asia's premier eCommerce platform, established in 2012 and currently operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a part of the Alibaba Group since 2016, Lazada harnesses world-class technology and logistics to transform the online shopping experience, aiming to serve an impressive 300 million customers by 2030.
Lazada's cornerstone offerings include **LazMall**, a virtual mall launched in 2018 that brings together over 32,000 reputable local and international brands, guaranteeing product authenticity, swift delivery, and a 15-day return policy. **Lazada Marketplace** further empowers retailers by providing access to millions of customers, alongside robust support in secure payments and marketing analytics.
Additionally, Lazada's **cross-border services** connect Southeast Asian consumers with global brands from regions like China and Europe, delivering products quickly utilizing Alibaba's advanced logistics network. Through cutting-edge technology and commitment to customer satisfaction, Lazada sets new standards in retail innovation throughout the region.
Brand industry
E-commerce and Shopping
Company type
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes as a dark logo. Download as transparent PNG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #1A73E8, #FFFFFF and #202124.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.