Ascona is a captivating brand that offers unforgettable experiences on Lake Maggiore. Located in the picturesque region of Ascona-Locarno, this brand invites you to indulge in the allure of southern charm, Mediterranean climate, and breathtaking natural beauty. Whether you're seeking a romantic escape or a fun-filled adventure with friends and family, Ascona-Locarno has something for everyone.

Immerse yourself in the vibrant local culture by strolling along Ascona's enchanting lakeside promenade, sipping cappuccinos in the Piazza Grande, visiting museums, and exploring the vibrant shopping scene. Indulge in mouthwatering gastronomy at the area's finest restaurants, or pamper yourself with wellness and spa treatments. For outdoor enthusiasts, Ascona-Locarno offers a paradise of outdoor activities.

Discover over 1400 kilometers of footpaths, MTB trails, and cycle paths, along with golf courses, running trails with breathtaking views, climbing opportunities, and thrilling water sports. Families can enjoy lidos, boat trips to the Brissago Islands, treasure hunts, playgrounds, and even llama treks. Plan your short break in a destination that seamlessly combines exotic charm with proximity to home.

Rediscover the magic of Lake Maggiore with Ascona