Ashja

Ashja Bookstore is an Iranian bookseller and book distribution center offering online and telephone ordering for customers across the country. Its website brings together a broad selection of books, including fiction, literature, history, poetry, politics, children’s and young adult titles, religious works, and educational materials for school and university entrance exam preparation. The store also sells stationery, toys, cultural products, and Iranian handicrafts, with items ranging from office supplies and puzzles to music, films, and crafts made from materials such as wood, metal, copper, and pottery.

Customers can order online using Iranian bank cards or request books by phone. Ashja ships purchases throughout Iran and to other destinations worldwide, while Tehran customers can use an on-demand courier service. The bookstore also offers custom-designed book gift cards, periodic discounts, and assistance sourcing requested titles. Beyond retail, its services include printing, publishing, and binding customers’ books, as well as organizing virtual book fairs. Ashja presents itself as a licensed, locally based service and publishes blog content about books, literature, and reading.