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Copyright © [hfe_current_year] Atelier Freewater
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Hex Code
Color name
RGB
HSL
CMYK
#AD8744
Driftwood
173, 135, 68
38, 44, 47
0, 22, 61, 32
#FCFCFC
Alabaster
252, 252, 252
0, 0, 99
0, 0, 0, 1
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
Atelier Freewater is a distinguished brand rooted in over 20 years of experience in the restaurant, hospitality, and wine industries. Established in the Walla Walla Valley in 2018, the brand emerged after relocating from Napa Valley, driven by a passion for exploration and innovation. At the helm is Todd Alexander, a renowned winemaker celebrated for his terroir-driven approach and responsible for critically acclaimed wines across multiple regions.
His expertise has made him one of the few winemakers in the area to achieve “100-point” ratings. Alongside him is Carrie Alexander, a multifaceted professional specializing in branding, marketing, design, and service, who has collaborated with industry legends. Their combined vision at Atelier Freewater emphasizes not just outstanding wines, but also creating immersive experiences that engage all five senses.
The brand offers a curated selection of sophisticated wines, exceptional dining experiences, and a commitment to elevating hospitality, making it a cornerstone of the region's vibrant wine culture
Brand industry
Food and Drink
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