ATOWAK is a brand dedicated to creating high-quality mechanical watches with a unique and bold design philosophy. They aim to redefine aesthetics at the wrist and make your time more unique than others. The brand name, "ATOWAK," is inspired by the Caesar Cipher, a straightforward type of encryption. Each letter of the word is replaced by another letter in a few positions down. In this case, "ATOWAK" is the cipher for the word "UNIQUE" when moved six letters.

ATOWAK was established in 2017 as a watch manufacturer, specifically helping microbrands create their own mechanical watches. With 10 years of watch design and development experience, ATOWAK has accumulated enough technical support to create unique timepieces. They offer a flexible chain of watch developments, movements, cases, straps, dials, hands, and different accessories.

In 2020, ATOWAK launched their first 4-arm wandering hour timepiece, the ETTORE series. This series garnered high attention from watch lovers worldwide, as it offers the technology and design once only available on expensive luxury mechanical watches at an affordable price.

ATOWAK's mission is to redefine aesthetics at the wrist by merging original ideas, fascinating time display methods, and fine machinery. They are passionate about creating unique structures and overcoming any obstacles to realize marvelous complications. Overall, ATOWAK aims to provide exceptional timepieces that stand out from the rest.