Attribridge is a commerce outcome intelligence platform that helps businesses optimize advertising for meaningful results, not just recorded purchases. It connects payment, delivery, returns, customer, and profitability data to campaigns on Meta and Google, giving their algorithms a clearer picture of what each order actually became worth.

The platform reconstructs the journey from ad engagement through ordering, payment, fulfilment, returns, and customer history. It can distinguish delivered orders from cancellations and return-to-origin shipments, identify new customers and prepaid purchases, and calculate contribution value using factors such as discounts, cost of goods, and shipping economics. Attribridge then helps businesses select more relevant optimization signals, report performance using delivered or contribution-based return on ad spend, and send outcome data back to advertising platforms through server-side integrations such as Meta Conversions API.

Its offering includes signal foundations, commerce and outcome intelligence, optimization recommendations, closed-loop activation, campaign reporting, and an outcome audit. Designed with commerce challenges such as cash-on-delivery, fulfilment variability, and returns in mind, Attribridge aims to help advertisers teach ad platforms to find customers and orders that deliver greater business value.