Audienceware is a dynamic marketing services company based in Australia, specializing in empowering clients by managing their digital marketing technology and strategies. With a strong focus on web, email, analytics, and CRM services, Audienceware offers a comprehensive 'managed service' approach. The team addresses both technical needs—such as server management, software development, and database administration—and softer skills, including content management and client coaching.

The company's model is designed to enhance in-house capabilities through automation and continuous improvement, leveraging data analytics to refine marketing processes throughout the customer lifecycle.

Led by industry veterans Mick Collopy and Paul Gleeson, Audienceware combines extensive experience in digital marketing, business intelligence, and user experience design. The team also includes skilled professionals equipped to handle various platforms and technologies, ensuring tailored solutions for diverse client needs. By fostering collaboration and innovation, Audienceware aims to help businesses navigate the complexities of digital marketing to achieve sustained success.