Aushorse

Aushorse is the proud marketing body of the Australian thoroughbred industry, dedicated to promoting Australia as a premier destination for breeding and racing high-quality thoroughbreds. As a not-for-profit organization, Aushorse plays a crucial role in attracting international investment into the Australian racing scene, encouraging overseas buyers to race or breed in Australia. The organization also aims to foster domestic interest by introducing new owners to the thrills of racehorse ownership.

With extensive marketing campaigns that span Europe, North America, and Asia, Aushorse showcases the strengths of Australia's breeding and racing landscapes. Their services include producing informative publications like the annual Aushorse Magazine and the Investor’s Guide, alongside hosting events such as Masterclasses and sales tours. Aushorse is also involved in initiatives like the popular 'Stablemates' program, connecting potential owners with trainers. By working in collaboration with various industry stakeholders, Aushorse is committed to strengthening and promoting the exceptional attributes and opportunities available within Australia’s thoroughbred industry.