Unclaimed brand
Meta description: Get automotive data, vehicle insights, and market research to improve decision-making, track performance, and understand customer behaviour across the automotive industry.
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#00838F
Blue Lagoon
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JD Power is a data, analytics, and professional services company that helps organizations make informed decisions across the automotive industry. It combines customer research and vehicle transaction data with industry expertise to provide insights into market conditions, business performance, and consumer behavior throughout the vehicle lifecycle.
Its automotive solutions serve manufacturers, dealers, lenders, leasing companies, insurers, government agencies, aftermarket businesses, and remarketing professionals. Offerings include benchmarking, market research, predictive analytics, advisory services, and platforms that bring data and decision-support tools into business workflows. Featured products include F&I Menu software, digital retail tools, automotive video marketing, the U.S. Initial Quality Study, Used Car Guide valuations, and VIN descriptions covering vehicle features and equipment.
JD Powerβs data and insights support decisions involving product development, vehicle quality, pricing, customer satisfaction, underwriting, residual-value forecasting, sales, and resale performance. The company also publishes automotive news and research through reports, press releases, podcasts, webinars, and events.
Company type
Privately Held
Year founded
1990
Company size
501-1000 employees