A World of Craft, formerly known as Afroart, has been a vibrant force in the world of traditional craftsmanship since its founding in 1967. The brand specializes in ethically sourced handcrafted items from Africa, Asia, and Latin America, celebrating diverse cultural heritage. A World of Craft collaborates directly with artisans and organizations associated with the World Fair Trade Organization (WFTO), ensuring a fair and sustainable marketplace.

The product range includes an array of beautifully designed textiles such as handwoven cotton rugs, cushion covers, and various fabrics sold by the meter. Home décor enthusiasts can find stylish baskets, kitchenware, and unique bathroom accessories, all crafted with care. Additionally, the collection features fashionable clothing and accessories, all produced with organic and Fairtrade materials.

Shopping can be done at their physical stores or through their user-friendly webshop, where customers enjoy benefits like free shipping on orders over 800 SEK in Sweden. A World of Craft is not just about products; it embodies a commitment to ethical craftsmanship and a passion for cultural expression.