Aiyu Youtong is a children’s education brand operated by Xiamen Aiyu Education Technology Co., Ltd., founded in 2009. The company develops and promotes programs focused on the brain and physical development of preschool children, with an emphasis on nurturing confidence, courage, practical skills and the ability to learn through experience. Its curriculum is informed by theories of early childhood development and combines classroom learning with family-life scenarios. Games and educational toys are incorporated into interactive activities designed to help children explore, play and develop their potential.

Aiyu offers its courses through a network of locally operated learning centers, supported by a central team that provides curriculum resources, ongoing teaching services and professional instructor training. Its offerings also include family education, online courses and guidance on children’s growth planning. The brand has introduced a family food and health management service focused on supporting resistance to illness. With centers across China and a location in Malaysia, Aiyu works with local partners to deliver its programs to families and communities.