Money Robot is an SEO software brand offering tools and guidance to help website owners and digital marketers build backlinks, assess link profiles, and grow organic visibility. Its website promotes a free backlink checker, alongside link-building software designed to help users pursue rankings on Google and recommendations across AI platforms. Visitors can enter a website and keywords to start a link-building process, or submit a URL to check its backlinks.

The backlink-checking resources focus on understanding a site’s external links, including referring domains, link counts, anchor text, link types, and authority scores. The site’s educational guide explains how marketers, small businesses, content creators, agencies, and other users can use backlink data to evaluate their SEO position, monitor growth, and inform link-building strategies. It also discusses filtering links by attributes and time period and exporting data for further analysis.

Money Robot provides navigation for pricing, testimonials, account login, and a free-start option.