Back to Blue Initiative
@backtoblueinitiative.com
Back to Blue, an initiative of Economist Impact and The Nippon Foundation, brings together two organisations that share a common understanding of the need to improve evidence-based approaches and solutions to the pressing issues faced by the ocean, and to restoring ocean health and promoting sustainability. The initiative will focus initially on aspects of the vexing challenge of pollution.
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Back to Blue Initiative's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#00274C
Prussian Blue
0, 39, 76
209, 100, 15
100, 49, 0, 70
#F4FBFB
Black Squeeze
244, 251, 251
180, 47, 97
3, 0, 0, 2
#333366
Rhino
51, 51, 102
240, 33, 30
50, 50, 0, 60
About Back to Blue Initiative
Back to Blue is a collaborative initiative by Economist Impact and The Nippon Foundation, dedicated to enhancing evidence-based solutions for ocean conservation and promoting sustainability. Focused on tackling pollution issues, Back to Blue emphasizes the urgency of addressing ocean health challenges through innovative measures. The initiative spearheads efforts like "Peak Plastics," advocating for comprehensive reforms to reduce plastic consumption and pollution.
By engaging diverse stakeholders, including scientists, policymakers, and investors, Back to Blue aims to bridge the marine pollution data gap through co-designed roadmaps and initiatives. Explore the Plastics Management Index to track global efforts in managing plastic waste and stay updated on latest developments towards a pollution-free ocean with impactful reports and interactive data visualizations. Join the movement towards a cleaner and healthier ocean environment with Back to Blue
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Science and Education
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