Bajaj

Bajaj is a family-run agricultural estate in Monteu Roero, in Italy’s Roero hills, where tradition and innovation come together to express the character of the local landscape. Led by Adriano Moretti, whose life and work revolve around wine, the estate makes wines shaped by the region and its vineyards. Bajaj invites visitors to discover where its wines are produced and to experience the area through its wine, food and scenery, including views of the Rocche del Roero.

The estate’s agricultural work is central to its identity and its connection to local traditions. It describes itself as a custodian of biodiversity and highlights the land, its seasons and the fruit grown among the vineyards. Bajaj also operates a family-run agriturismo restaurant, where dishes are prepared with a simple approach and reflect the local territory and seasonal ingredients. Guests can book winery visits to explore the wines and regional flavors. The property also offers a location for events, alongside information about its winery, vineyards and products through its website and shop.