Lazada

**Brand Description: Lazada Group**

Founded in 2012, Lazada Group stands as Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba since 2016, Lazada connects a diverse consumer base through advanced technology, robust logistics, and secure payment solutions. As the largest repository of brands and sellers in the region, Lazada aims to serve 300 million customers by 2030.

Lazada's offerings include LazMall, a virtual mall since 2018 that guarantees 100% product authenticity and fast delivery, catering to over 32,000 top brands. The Lazada Marketplace, launched in 2013, enables retailers to access millions of customers while providing an array of support services, from secure payment options to marketing analytics. Furthermore, Lazada’s cross-border services bridge local brands with international consumers, featuring a global assortment of products, all while leveraging Alibaba’s cutting-edge infrastructure to ensure swift deliveries. Embracing innovation, Lazada continuously enhances shopping experiences, making it a sought-after retail destination.