BAM! Strategie Culturali

BAM! Strategie Culturali is an Italian cooperative that provides consultancy, services and training for the cultural sector. Based in Bologna, it works alongside institutions and cultural projects to develop strategic approaches and support the planning, delivery and evaluation of their activities. Its services span strategy and project design; impact analysis, data, audience research, evaluation and monitoring; participatory processes and co-design; communication, identity and digital strategy; and training and ongoing support.

The company also focuses on accessibility, digital transformation, audience development, impact evaluation, European projects and libraries. Its work includes helping cultural organisations improve visitor experiences through accessible communication, audio-video content, signage and wayfinding. BAM! has supported projects for museums and public institutions, including the Gallerie dell’Accademia in Venice, the National Archaeological Museum of Nuoro and the national museums of Lombardy. It has also assisted the Emilia-Romagna Region in its work toward nominating the Liscio dance-music tradition for UNESCO Intangible Cultural Heritage status, and contributed to communication for the restoration and enhancement of Ferrara’s Estense Castle.