Business and Arts South Africa
@basa.co.za
Ensuring the relevance and sustainability of the arts in South Africa by providing expertise in developing partnerships between business and the arts.
Business and Arts South Africa's Company Logos


Business and Arts South Africa's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FF1DCE
Shocking Pink
255, 29, 206
313, 100, 56
0, 89, 19, 0
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#995B06
Rich Gold
153, 91, 6
35, 92, 31
0, 41, 96, 40
About Business and Arts South Africa
Business and Arts South Africa (BASA) is a renowned brand that fosters impactful partnerships between the business and arts sectors in South Africa. Established in 1997, BASA is a joint initiative between the government and the private sector, with the aim of encouraging greater involvement in the arts from businesses operating in the country. BASA operates as a Section 21 company and is registered as a public benefit organization.
It is accountable to its stakeholders, including the government, BASA members, and the creative sector. The brand's vision is rooted in creating mutually beneficial partnerships, recognizing the transformative power of the arts to drive social change. BASA fulfills its mission by leading research that enhances commercial confidence, championing business investment in the creative sector.
Additionally, it builds capacity through various programs, all while reshaping the future of partnerships between diverse stakeholders. With core values of collaboration, innovation, diversity, and integrity, BASA emphasizes inclusivity, relevance, and ethical conduct. To learn more about BASA, its grants, programs, memberships, and media initiatives, visit their website or get in touch via phone or email
