Beauty By Lady B is a luxury hair and scalp wellness brand in Spartanburg, South Carolina, founded by Tierra Bridges, a licensed cosmetologist, certified trichologist, educator, and entrepreneur. The business combines natural hair care with trichology-based assessment and education, helping clients understand the factors affecting hair and scalp health. Rather than focusing only on styling, Beauty By Lady B investigates concerns such as dryness, buildup, irritation, thinning, breakage, and signs of alopecia, then develops personalized care plans based on each client’s history, analysis, and lifestyle.

Services begin with a required hair wellness consultation and may include microscopic scalp analysis, hair tissue mineral analysis with a results review, scalp reset treatments, and multi-visit hair restoration programs. Ongoing care memberships support consistent scalp and hair wellness, while clients receive guidance for maintaining healthy routines between appointments. Tierra also specializes in natural hair care, extensions, locs, and styles including braids. Through related initiatives, the brand offers media content and braid education and mentorship.