Beba

Beba Barnbutik is a baby and children’s store in central Malmö, serving families through its physical shop on Östra Förstadsgatan 10 and online store. Its curated selection includes prams and strollers, travel strollers, car seats, infant carriers and related accessories. The store features brands such as Emmaljunga, Bugaboo, Britax, Joolz, Maxi-Cosi, BeSafe and Ergobaby, with products for newborns, toddlers and older children.

Beyond travel and safety equipment, Beba offers baby blankets, carriers and slings, pacifiers, bath and hygiene products, baby nests, toys, nursery items, clothing accessories and seasonal goods. Customers can shop online, use Click & Collect, or visit the Malmö store to see and test selected products, including prams. Beba also highlights personal guidance to help shoppers choose suitable products, along with in-store price matching, promotions and a customer bonus programme. Additional services include pram assembly and a birth guarantee with purchases of Emmaljunga prams. The store presents itself as a local specialist combining a broad premium-brand assortment with in-person support and convenient online shopping.