Bebo is a Russian online store specializing in clothing and essentials for newborns, babies, and young children. Its clothing range covers sizes 50–68 for newborns, 74–86 for babies, and 92–122 for children. Shoppers can find bodysuits, sleepsuits, wrap shirts, trousers, dresses, shorts, hats, bonnets, headbands, mittens, swaddles, and other everyday pieces.

Collections include muslin garments, ribbed and ажурные styles, interlock, and warm clothing. The store also offers nursery furniture and accessories, including cribs, mattresses, muslin blankets, orthopedic baby nests, changing boards, and mattress pads. Safety products include protective gates and crib rail covers, while bibs and handkerchiefs support everyday care.

Bebo highlights comfortable, quality clothing and features customer reviews and product overviews, including guides to its cribs and sleepwear. Customers can shop through the online catalog, place orders, and find information about payment and delivery. The website also promotes discounts, special offers, and promo codes, and provides contact details for its central office in Saint Petersburg, Russia