Because is a brand dedicated to enriching daily life with stylish weather-related products, catering to any occasion, rain or shine. The brand specializes in designing practical yet fashionable items such as umbrellas, raincoats, and sunshades that blend seamlessly into a variety of wardrobes. With an emphasis on original textiles and thoughtful craftsmanship, Because offers a range of designs that appeal to all women who enjoy expressing their style, ensuring that there's something for everyone.

Additionally, Because operates under the ethos of "nature and people in mind," introducing their sister brand, U-DAY, which focuses on creating sustainable and shareable weather goods. U-DAY products are designed for family and friends, emphasized by the joy of sharing while promoting deeper connections. Committed to eco-friendly production methods, both brands strive to support an ethical lifestyle by using materials that reduce environmental impact. Discover the perfect piece for your style and join a community that values both fashion and sustainability with Because and U-DAY.