Beholding Baby provides compassionate breastfeeding and infant-care support to help families feel more confident as they navigate life with a newborn. Founded by Nicollete DeVall, a certified breastfeeding counselor and licensed early childhood and parent educator, the service offers personalized guidance shaped around each family’s needs and circumstances.

Its services include lactation counseling and infant-care support, with help for concerns such as painful latching, milk supply, pumping routines, growth spurts, and gently beginning weaning. Families can also access online classes, including a nine-part prenatal breastfeeding course designed to be viewed at their own pace, as well as eBooks and educational resources. One-on-one consultations bring expert support directly into the home, helping parents make informed decisions and address challenges with practical advice.

Based in Pine City, Minnesota, Beholding Baby supports families who are expecting as well as those already caring for a baby. Its approach combines professional knowledge with attentive, reassuring care, with the goal of helping both parents and babies thrive. A portion of proceeds supports Carry Them Ministries.