Bellunico

Bellunico Co., Ltd. is a Japanese baby-products wholesaler founded in 1955. Drawing on decades of experience and established business channels, the company supplies products to retailers and other business customers across Japan, with a focus on bringing childcare goods from around the world to Japanese families. Its range extends beyond baby products to general merchandise and food, and includes approximately 6,500 items sourced from around 180 partner companies.

Alongside distributing products from established manufacturers, Bellunico develops its own products and is expanding its work in product planning and OEM development. The company also identifies trends and products overseas, acting as an authorized Japanese distributor for international brands. Its brand portfolio includes Infantino, MOYUUM, VITA, and Bellunico Original, as well as choopie. Featured products include baby chairs, including a lightweight, compact chair that attaches to a table. Through its wholesale operations, brand partnerships, and product development, Bellunico serves the evolving needs of families and its business customers.