Bernadette Coleman

Bernadette Coleman, known as the Queen of Local SEO, is a digital marketing entrepreneur, speaker, and thought leader with more than 20 years of experience. Her work focuses on helping local businesses improve their visibility in search results and supporting agencies that serve small and midsize businesses. What began as a digital marketing agency in 2006 developed into a local SEO technology company offering tools and services such as business listing management, voice search apps, and Google Business Profile resources.

Through her website, Coleman shares practical guidance on local SEO, search, and content, including articles, downloadable guides, and advice for improving online visibility. Her resources cover topics such as business listings, citation building, and applying expertise, authoritativeness, and trustworthiness principles to a business profile. Coleman is also a sought-after speaker who researches and writes about Google and local search. Beyond digital marketing, she co-owns a mobile dog spa, reflecting her entrepreneurial interests outside the search industry.