

Hex Code
Color name
RGB
HSL
CMYK
#FED9DB
Cosmos
254, 217, 219
357, 95, 92
0, 15, 14, 0
#F1A3C7
Illusion
241, 163, 199
332, 74, 79
0, 32, 17, 5
#272727
Mine Shaft
39, 39, 39
0, 0, 15
0, 0, 0, 85
Beyond Fitness is a women-focused fitness and nutrition coaching brand based in Cork, offering in-person classes and an online At-Home Hub. Founded by Shelly, a womenβs fitness and nutrition coach and pre- and postnatal specialist, the brand supports women through pregnancy, postpartum recovery, perimenopause, menopause, and other life stages. Its approach emphasizes realistic, adaptable exercise and sustainable habits, helping members build strength, confidence, and a consistent routine.
The At-Home Hub membership includes more than 400 expert-led, on-demand workouts, with Pilates, strength training, cardio, and mobility sessions, alongside live sessions, masterclasses, podcasts, and a supportive community. Programs are designed for different fitness levels and schedules, from gentle postnatal core and pelvic-floor recovery to progressive strength training. Pregnancy offerings include tailored workouts and pregnancy yoga led by a qualified coach and birth doula. Beyond Fitness also provides guidance on adapting exercise, recovery, and wellbeing, plus free resources such as pregnancy and postpartum exercise guides.
Brand industry
Health
Company type
Suggest company type
Year founded
Suggest founded year
Company size
Suggest company size