General Mills
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Discover General Mills, a global food company building trusted brands, supporting communities and making food the world loves. Explore our story.
General Mills's Company Logos
General Mills's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#0655A4
Endeavour
6, 85, 164
210, 93, 33
96, 48, 0, 36
#D1CE53
Tacha
209, 206, 83
59, 58, 57
0, 1, 60, 18
#444444
Tundora
68, 68, 68
0, 0, 27
0, 0, 0, 73
About General Mills
General Mills is a global food company with more than 160 years of history and a portfolio of over 100 trusted brands sold in more than 100 countries. It makes food for people and pets across everyday occasions, with a focus on taste, quality, value, and a range of needs and preferences. Its familiar brands include Cheerios, Blue Buffalo, Betty Crocker, Pillsbury, Old El Paso, and Nature Valley, alongside many others.
Products span cereals, baking mixes and refrigerated dough, snacks, meals, and pet food. The company also develops new offerings, such as EPIC meat sticks made with grass-fed beef or free-range chicken. General Mills emphasizes care throughout the food journey, from how ingredients are grown by farmers to how products are made and reach consumers’ homes.
It shares information about its food and processes, including allergen labeling and GMO ingredients, and provides consumer support, product-locator tools, news, and recipes and ideas. The company also highlights community support and its efforts to invest in employees’ development, well-being, and sense of belonging
Brand industry
Food and Drink
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