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Hex Code
Color name
RGB
HSL
CMYK
#E59B11
Gamboge
229, 155, 17
39, 86, 48
0, 32, 93, 10
Lazada Group, established in 2012, is Southeast Asiaโs premier eCommerce platform, operating across six countries including Indonesia, Malaysia, and the Philippines. As a flagship of the Alibaba Group since 2016, Lazada combines innovative technology with advanced logistics and payment solutions to redefine online shopping experiences. The platform offers an extensive array of products through its signature services: LazMall, home to over 32,000 top local and international brands, and Lazada Marketplace, which empowers retailers with tools to reach millions of customers across diverse categories such as health, beauty, fashion, and home appliances.
Lazada also emphasizes cross-border commerce, connecting Southeast Asian consumers to global brands while facilitating local brands' access to international markets. By harnessing data-driven technology, Lazada aims to continuously enhance user engagement through customized shopping experiences. With robust safety measures in place for secure transactions, Lazada ensures a seamless shopping journey, striving to serve 300 million customers by 2030. The commitment to excellence positions Lazada at the forefront of the retail revolution in the region.
Brand industry
E-commerce and Shopping
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