BikeReg is an online event registration and management platform designed to help organizers run cycling and other athletic events. Its tools support the full event journey, from pre-event promotion and participant registration to on-site check-in and post-event reporting. Organizers can create and manage events at no charge, then build a registration site using customizable, responsive templates or add a branded page to their own website.

The platform offers registration management, marketing tools, email and contact features, payment options, and customizable reporting and analytics, including Google Analytics integration. PledgeReg, BikeReg’s peer-to-peer fundraising system, connects with event registration and gives participants personalized fundraising pages to share by email and social media. Organizers can access funds on a schedule that suits them and choose whether participants or the organizer covers service fees; charges apply to transactions over zero dollars.

BikeReg also provides event specialists who offer guidance, customer support, and free demos. The company says its platform is trusted by more than 4,000 events, with organizers citing accessible services, transparent fees, and responsive support.